first break labs

A Passion
for Games

First Break Labs is a collective of video game industry veterans dedicated to bringing a bright future to the indie scene by empowering developers.

We are enthusiasts who romanticize, dream, and reminisce about games.

We’ve brought to market everything from one-person indie titles to AAA blockbusters, single-player narratives to games-as-a-service, long-revered nostalgic franchises to new IP,  and everything in between.

Independently financed and spirited, we established FB Labs to follow our passion, share our expertise, and help like-minded game creators get their First Break.

Proudly partnered

play with us

Our Game Catalog

From immersive adventures and pulse-pounding action titles to innovative indie gems, our curated selection showcases the incredible talent and creativity of our partner studios.

If you’re a game developer with a passion for crafting unforgettable experiences and believe your project would be a perfect fit for our expertise, we invite you to reach out and discover how our marketing prowess can help your game shine in the crowded marketplace.

Keep up with the latest news

Sign up to our newsletter and  keep up with the latest news.

why should you work with us?

We are a team of passionate gamers, not corporate suits.

With deep industry knowledge and instinct honed by years of experience, we are committed to partnering with game developers to craft tailored marketing strategies that drive engagement, boost visibility, and ultimately help them achieve their ambitious goals in today’s competitive gaming market.

We believe in honesty and transparency when working with our developers. We follow the Golden Rule and treat you as how we’d like to be treated.

While we offer funding, our specialty is video game  marketing. We have the marketing experience to bring your game to market on any platform: Steam, Epic, First Party consoles, and Mobile.

Go-to-Market
Strategy & Planning

Wishlist Campaigns

Launch Campaigns

Post Launch Support

PR Planning
& Agency Support

Social Media & Community Strategic Planning & Consultation

Influencer & Creator Marketing

Localisation, QA, Playtesting Contacts & Services

Business Development Partnership Opportunities

First Party Contacts & Relationship Management

Brand & Creative Development